(Huntsville, AL) – The City of Huntsville is pleased to announce a new $70 million mixed use development on Williams Avenue on the six-acre site formerly occupied by the Holiday Inn. The project has been awarded to the CRS Big Spring development team, which includes Central Realty Holdings of Greenville, SC, RCP Companies of Huntsville, and Strand Development Company of Myrtle Beach, SC.

“This project hits the mark on all of our desires and expectations for an urban lifestyle development that will include a hotel, restaurants, retail, residential and office space,” said Mayor Tommy Battle. “The project will add to the growing vitality of our central business district, and it will generate millions of dollars for our tax base.”

CRS Big Spring was one of four project teams that responded to a Huntsville Request for Proposal (RFP) in May. Urban Development Director Shane Davis said all of the proposals were outstanding and indicate the strength of the downtown market. Demolition on the old Holiday Inn building is expected to begin in November with full construction under way by April 2015.